Blake Emal
@heyblake · 𝕏 · 5 sourced hooks · top 22.6M views · 226.7k likes · 34.1k RT
every hook below is a real post. click through to the original.
Proven hooks (5)
Inside Out giving us the tools for great emotional marketing:
Borrowing a beloved movie as a lens on a business topic makes the idea instantly relatable and screenshot-worthy.
Apple's marketing philosophy in one page:
Promising a famous company's entire philosophy compressed into one page offers huge value for near-zero effort.
I’ve audited 500+ websites over the past 6 years.
A concrete volume of work over years establishes hard-earned expertise before any claim is made, lowering skepticism.
You're not paid based on how hard you work. You're paid based on how hard you are to replace.
The 'not X but Y' structure delivers a punchy, quotable truth that challenges a common assumption and invites resharing.
Not convinced on personal branding?
Naming the reader's exact skepticism pulls in the doubters and promises to change their mind.
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