Mistake / warning
Loss aversion: warn the viewer they might be doing something wrong. Fear of the error keeps them watching to check.
Adaptable template
Make a habit of {counterintuitive action} when {most people wouldn't}.
Real posts that used this
Every example is a real post with a named creator and source.
Make a habit of reaching out to people when you don't need something.
Justin Welsh (@thejustinwelsh)·Opinion source
Huge mistakes I made in my first 9 months writing online: 1. Publishing on a blog (that only my mom read) 2. Nitpicking every word (that no one would notice) 3. Obsessing over tactics (that didn't matter) 4. Thinking I needed the perfect note-taking system (which is not true)
Dickie Bush (@dickiebush)·Post source
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